The hardest part of social media for a small business isn't creativity — it's consistency. Content that sounds like you, posted on a schedule you can actually keep, beats clever posts that stop after three weeks.

Some clients want a strategy and a monthly calendar they run themselves. Others want the whole thing handled — creation, scheduling, posting. Most land somewhere in between, and the engagement is scoped around where you actually are.

What's included

Strategy & voice

What to post, where, and how it should sound — grounded in your actual brand.

Content calendar

A realistic monthly plan, not an aspirational one you'll abandon.

Creative & captions

Graphics and copy that match your brand kit, ready to post.

Scheduling & posting

Everything queued and published for you, if that's the level of help you want.

Good to know

Common questions

Which social platforms should my business be on?

Fewer than you think. Most local businesses do best with one or two platforms done consistently — usually Facebook and Instagram — rather than five done sporadically. Where your customers actually spend time decides it.

Do you write the content or do I?

Either. Some clients want a monthly calendar and creative they post themselves; others want everything handled including scheduling. The scope is set around how much time you realistically have.

How often should a small business post?

Consistency beats volume. Two to four good posts a week, sustained for months, outperforms a burst of daily posts followed by silence.

Can you run paid ads too?

Yes. Paid campaigns on Meta platforms can be added to any management engagement, with budgets and reporting agreed up front.

Let's put your business on the map

Tell us where you're headed. We'll tell you what it takes to get there — no pitch deck, no pressure.

Start a project Or email hello@planitcreativestudio.ca